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VP of Sales - ASI

Banyan Software - United States - In-office - posted 2026-08-26

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Banyan Software is seeking an experienced VP of Sales to lead the new-business sales organization at ASI (Automated Systems, Inc.), a 40+ year-old banking technology company specializing in core banking solutions for community banks. ASI is part of Banyan Software, a portfolio company operator focused on acquiring and growing specialized software businesses. In this role, you will manage and develop a team of SaaS sales professionals focused on acquiring new community-bank customers. You'll establish a high-energy, accountable sales culture built around disciplined prospecting and consistent pipeline creation. Key responsibilities include coaching representatives through live deals, discovery calls, presentations, and closing strategies; conducting regular one-on-one coaching, pipeline reviews, and deal-strategy meetings; training the team on outbound prospecting, consultative selling, and relationship-based selling; and helping sales reps engage confidently with bank executives (CEOs, presidents, COOs, CIOs, board members). You'll set clear performance expectations, address performance issues promptly and fairly, and step into complex or stalled opportunities to identify obstacles and establish paths forward. A critical component of this role is building and leveraging executive-level relationships with prospective community-bank customers and developing strong relationships with consultants and trusted advisors serving the community-banking sector. You'll help the team develop territory plans, target-account strategies, and personalized outreach campaigns, and represent ASI at community-banking conferences, association events, and regional industry gatherings. The ideal candidate brings demonstrated success as a new-business SaaS hunter in banking technology, fintech, core banking, or financial software; a proven track record of building, training, or transforming high-performing sales teams; and an established network of community-bank executives, industry consultants, referral partners, and banking associations. This role should be based in the Midwest or Southeast United States, where you can remain close to ASI's target markets and industry relationships.

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