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Verkada is a rapidly scaling physical AI platform protecting organizations through integrated video security, access control, air quality sensors, alarms, intercoms, and visitor management. With 30,000+ customers (100+ Fortune 500), $5.8B valuation, and $1B+ annualized bookings, the company is at the forefront of physical AI transformation.
As Field Marketing Manager for the Mid-Market West region, you will be a strategic GTM leader responsible for defining regional campaign and event strategy to build pipeline and deepen relationships with key accounts. You'll work across multiple geographies (Salt Lake City, Phoenix, Austin, Los Angeles, San Mateo) and travel 30-40% of the time.
Key responsibilities include: partnering with sales and channel leadership on regional strategy and expected results; executing best-in-class regional and local campaigns (hosted events, trade shows, webinars); running account-based marketing programs for sales teams; driving thought leadership and customer executive collaboration on physical security; advising the corporate demand generation hub; collaborating with channel partners on marketing and engagement strategies; and working with product marketers on positioning, messaging, and customer advocacy.
You'll need 5-10 years of B2B marketing experience with strong event logistics execution, channel partner collaboration, and ability to understand buyer personas and value propositions. You should be comfortable acting as a peer advisor to sales leadership, thrive in ambiguous fast-paced environments, and have a track record of creative, out-of-the-box demand generation programs.
