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(Sr.) Field Marketing Manager - Mid-Market, East

Verkada - New York, NY, United States - Hybrid - posted 2026-03-19

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Verkada is a rapidly scaling AI-powered physical security platform serving 30,000+ customers including 100+ Fortune 500 companies. The company has achieved $5.8B valuation and $1B+ annualized bookings, backed by CapitalG, Sequoia, and other top-tier investors. As Field Marketing Manager for the Mid-Market East region, you will be a strategic GTM leader responsible for driving pipeline and deepening customer relationships across the East Coast. You'll define regional campaign strategy, execute multi-channel marketing programs, and build credibility in the physical security market. Key responsibilities include: - Partner with regional sales and channel leadership to develop marketing strategy and pipeline targets - Execute regional campaigns including Verkada-hosted events, trade shows, webinars, and account-based marketing programs - Drive thought leadership initiatives and customer executive engagement around physical security and cloud solutions - Advise corporate demand generation teams on regional campaign development and measurement - Collaborate with channel partners to develop joint marketing and customer engagement strategies - Work with product marketing to develop positioning, messaging, and customer advocacy assets You'll bring 5-10 years of B2B marketing experience with proven ability to execute complex, multi-concurrent events and programs. You're comfortable working with channel partners, advising sales leadership as a peer, and operating in fast-paced, ambiguous environments. You have a track record of creative, out-of-the-box demand generation and can travel 30-40% (1-2 days/week average). Based in New York City or Philadelphia with regular travel throughout the region.

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