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Salary: USD 180,000 - 261,000 / annual
1Password is a market-leading enterprise password manager and pioneer of Unified Access Management, serving over 180,000 businesses including Fortune 100 companies and leading AI firms. The company has surpassed $400M ARR and was named to the Forbes Cloud 100 for four consecutive years.
In this Senior Staff individual contributor role reporting to the Director of Product Marketing and Enablement, you will own the product-to-field motion for Unified Access, SaaS Manager, and multi-product expansion initiatives. You'll be the strategic bridge connecting 1Password's product strategy to customer conversations that drive growth, enabling Account Executives, Sales Engineers, and Customer Success Managers to connect buyer needs across IT, security, finance, and executive functions to the right solutions.
Key responsibilities include:
- Owning the complete product enablement plan for Unified Access, SaaS Manager, and multi-product expansion, prioritizing readiness based on business impact and field evidence
- Developing and owning the Unified Access field narrative, master deck, pitch decks, talk tracks, qualification questions, discovery guidance, and product training
- Adapting product stories for different buyer personas (IT, security, finance, executives), translating technical capabilities into clear customer and business value
- Defining how products fit into cross-sell, upmarket, and multi-product sales plays, including expansion strategies from the Enterprise Password Manager base
- Serving as an escalation point for strategic opportunities, joining live customer conversations, supporting discovery and demos, and coaching sellers through complex technical questions
- Equipping Customer Success Managers with stories and guidance to drive cross-sell, adoption, and expansion
- Partnering with Technical Marketing and Demo Engineering to map demos to sales plays and use field feedback and win-loss analysis to improve product decisions and enablement
You'll work in a fast-paced, demanding environment where excellence and impact are expected. The role involves travel for in-person engagement including annual department offsites, team meetings, and customer/industry events.
REQUIREMENTS:
- Proven track record bringing complex technical B2B products, new use cases, or emerging categories to market, with ability to build product motions spanning discovery, evaluation, technical validation, purchase, adoption, and expansion
- Familiarity with sales-led enterprise organizations, including complex buying cycles, Account Executives, Sales Engineers, technical buyers, and multi-threaded customer opportunities
- Cross-functional leadership credibility across Product, Engineering, Product Marketing, Sales, and GTM Enablement, with credibility among IT, security, finance, and executive audiences
- Deep fluency in multi-product enterprise software, SaaS management, or platform narratives, plus working knowledge of enterprise IT, cross-sell motions, and value-based selling
- Ability to translate technical product behavior into clear enablement content addressing customer problems, key use cases, and business value; collaborate with subject-matter experts; earn trust of Sales Engineers and technical buyers
- Strategic leadership with limited supervision, including shaping portfolio priorities, readiness roadmaps, operating practices, and measurement approaches; influencing senior leaders without formal authority; making thoughtful trade-offs in ambiguous environments
- Strong written and verbal communication across technical, commercial, and executive audiences; ability to explain complex products clearly, develop compelling narratives, maintain clear point of view, and update recommendations based on evidence
- Thoughtful use of AI to accelerate research, analysis, and content development while retaining ownership of strategy, judgment, and quality
- Preferred: exposure to launching products, categories, or sales motions in SaaS management, enterprise platforms, or cross-sell; experience with cross-functional buying groups and multi-threaded enterprise deals; use of field data, call insights, win-loss feedback, or seller research to prioritize execution; security certifications or equivalent technical training
