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Salary: USD 180,000 - 261,000 / annual
1Password is a market-leading enterprise password manager and Unified Access Management platform, trusted by over 180,000 businesses including Fortune 100 companies and leading AI firms. The company has surpassed $400M ARR and was named to the Forbes Cloud 100 for four consecutive years.
In this Senior Staff individual contributor role reporting to the Director of Product Marketing and Enablement, you will own the product-to-field motion for three key product lines: Enterprise Password Manager (EPM), Agentic Access (including Developer Tools), and Privileged Access. You will serve as the strategic bridge between 1Password's product strategy and field execution, enabling Account Executives, Sales Engineers, and Customer Success Managers to connect IT, security, and engineering buyer needs to the right solutions.
Key responsibilities include:
• Develop and own the comprehensive product enablement plan across EPM, Agentic Access, and Privileged Access, prioritizing readiness work based on business impact, customer needs, and field evidence.
• Translate product marketing strategy into sales motions that resonate with IT, security, and engineering buyers, with particular focus on securing access for developers and AI agents.
• Create sales assets including pitch decks, talk tracks, qualification questions, discovery guides, product training materials, and field collateral to support the full customer journey from discovery through expansion.
• Define how the portfolio integrates into annual sales plays, identifying key personas at each buying stage and the role of strategic technology and AI partnerships.
• Serve as an escalation point for strategic opportunities, participate in live customer conversations, support discovery and demos, and coach sellers through complex technical questions and objections.
• Partner with Technical Marketing and Demo Engineering to align demonstrations with sales plays and provide customer, use-case, and product context for credible launch and sales demonstrations.
• Measure field readiness through win-loss analysis, identify recurring objections and adoption barriers, and deliver clear recommendations to Product, Product Marketing, Sales Enablement, and leadership.
You will work in a fast-paced, demanding environment where excellence and impact are expected. The role requires travel for in-person engagement including department offsites, team meetings, and customer/industry events.
REQUIREMENTS:
• Proven experience bringing complex technical B2B products, new use cases, or emerging categories to market.
• Experience working in sales-led organizations with enterprise sellers, Sales Engineers, technical buyers, and complex buying cycles.
• Demonstrated ability building product motions across discovery, evaluation, technical validation, purchase, and expansion stages.
• Proven track record partnering across Product, Engineering, Product Marketing, Sales, and GTM Enablement with ability to build credibility with technical and executive audiences.
• Deep fluency in identity security, Privileged Access Management (PAM), secrets management, or agentic access, plus working knowledge of developer tools and ability to translate technical product behavior into customer-facing guidance.
• Strong written and verbal communication skills, strategic judgment, and ability to influence senior stakeholders while making thoughtful decisions in ambiguous environments.
• Experience launching new products, categories, or sales motions in identity security, access management, developer tools, or related technical markets; OR using field insights and win-loss feedback to prioritize work; OR holding security certifications or equivalent technical training.