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Senior Sales Director – Enterprise, Benelux

Cloudflare - Amsterdam, Netherlands - In-office - posted 2026-07-20

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Cloudflare is seeking a Senior Sales Director to lead enterprise sales growth across the Benelux region. Reporting directly to the Area VP, you will manage both Named and Major Accounts teams in the Netherlands, driving strategy, hiring top talent, and scaling revenue while maintaining high-performance culture. This is a leadership role for builders and strategic partners, not maintainers. You will architect a premier enterprise sales engine by instilling operational rigor, embedding frameworks like MEDDPICC into the sales cycle, and ensuring accurate forecasting and high-velocity pipeline generation. You'll act as the ultimate deal sparring partner—regularly reviewing account plans, challenging assumptions, and actively coaching your team on navigating complex, multi-stakeholder enterprise deals. A key focus is driving the Programmable Enterprise Playbook, empowering your team to disrupt rigid RFP cycles by positioning Cloudflare as an agile, programmable platform rather than a standard vendor. You'll help Benelux CIOs and CTOs understand that they can write code natively on Cloudflare to tailor services to their exact environment from day one, rather than waiting months in legacy vendor engineering queues. You will drive modern sales innovation by equipping the team to leverage AI tools for data-driven coaching and hyper-tailored business proposals. You'll recruit and develop enterprise sellers who consistently exceed quota, build strong internal networks across Cloudflare's global organization, and define the enterprise playbook for the Benelux—from territory design to C-suite engagement—leveraging your existing local network to accelerate market footprint. Required: 7+ years managing and scaling teams in cloud, cybersecurity, or enterprise infrastructure, ideally with a strong existing network in the Benelux market. You must be deeply operational and process-driven, with expertise in MEDDPICC and running predictable enterprise forecasts using qualification frameworks to inspect and elevate deals.

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