SlipstreamJobs tracks this role from the company's public career site. Apply directly on the employer's site.
Datadog is seeking a Senior Regional Content Manager to lead content strategy and execution across the Asia-Pacific and Japan (APJ) region, spanning India, Australia, New Zealand, Singapore, Malaysia, Indonesia, Thailand, and beyond. You will develop and execute localized content strategies that adapt Datadog's global messaging for diverse APJ markets while creating original, region-specific content that resonates with customers in some of the world's fastest-growing technology markets.
Key responsibilities include developing content strategies tailored to APJ markets across campaigns, account-based marketing programs, product launches, customer stories, events, and PR initiatives. You will create and adapt localized storytelling and messaging based on global marketing assets, ensuring cultural and market relevance. You'll partner with in-market teams to surface regional insights and translate them into compelling content, manage high-quality content creation in collaboration with global teams and external partners including translation vendors and creative agencies, and oversee content publishing across multiple channels including website, social media, blogs, email, and event materials.
Additional responsibilities include providing market insights and feedback to global teams to inform broader marketing strategies, ensuring brand consistency across tone and voice in all APJ marketing assets, overseeing localization projects including planning, timelines, quality, and cost management, and measuring and optimizing content performance across lead generation, engagement, and ROI.
You bring 5+ years of hands-on experience in marketing or content development, preferably in B2B, IT, or SaaS industries. You have proven experience adapting global marketing messages for APJ markets with deep understanding of nuances across India, ANZ, and Southeast Asia. You're skilled in planning and executing digital marketing campaigns across web, blog, social media, and email, with understanding of the APJ technology landscape and enterprise buyer behavior. Experience with translation and localization processes for APJ languages, content creation including copywriting and editing, ABM, product marketing in SaaS/cloud, and familiarity with regional analyst and media ecosystems across India, ANZ, and ASEAN are valued. Professional fluency in English is required; working proficiency in one or more APJ market languages is advantageous. You have keen interest in and practical experience using AI-powered content creation tools.
