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Mollie is a European payments and money management platform serving 250,000+ businesses across 14+ locations. As Senior Product Marketing Manager for Online Payments, you will lead go-to-market strategy for Mollie's core payment products including cards, Klarna, pay-by-bank, and emerging solutions.
Your core responsibilities include:
- Developing comprehensive go-to-market plans that translate product capabilities and roadmap into clear positioning, value propositions, USPs, ICPs, use cases, and messaging
- Coordinating launch activity across marketing, sales, and customer success teams
- Creating launch frameworks covering foundations, pre-launch, launch, early momentum, proof points, and ramp-up phases
- Producing briefs, asset lists, and competitive research to support launches
- Maintaining project timelines as product readiness and market conditions evolve
- Ensuring alignment between product and go-to-market teams on roadmap dependencies and industry timing
A key and evolving focus is Agentic Commerce—an emerging area involving AI-facilitated shopping that requires deep technical knowledge and strategic partnerships with entities like Visa and Mastercard. You will build thought leadership and develop tools such as Generative Engine Optimization to support merchants in this space.
Mollie operates with a culture of autonomy and craft, working in small teams with real ownership. The company provides tools, reliable processes, and a balanced work environment to support your work and growth.
REQUIREMENTS:
- 5+ years of marketing experience, with at least 3 years in product marketing
- End-to-end go-to-market planning experience, including ICP definition, positioning, and launch timelines
- Experience in online payments or related areas (e.g., Shopify partnerships); fintech or payments background preferred but strong technical product background from another vertical acceptable
- Strong messaging and positioning skills with ability to craft compelling value propositions and clear differentiation
- Technical fluency to translate product specs, roadmaps, and integrations into GTM-ready language; comfort with data platforms such as Looker, HubSpot, or other BI tools
- Experience researching competitors and industry trends, conducting customer interviews or surveys, and using analytics tools to measure performance and shape strategy
- Proven cross-functional project management
- Strong presentation skills for internal decks and training
