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Snowflake is seeking a Senior Product Marketing Manager to lead the go-to-market strategy for its Interoperable Lakehouse offering, centered on Apache Iceberg and Apache Polaris ecosystems. This role sits at the intersection of data infrastructure innovation and market positioning, requiring someone who can translate complex technical concepts into compelling market narratives.
Key responsibilities include building and executing comprehensive go-to-market strategies and campaigns that position Snowflake as the leading lakehouse platform with interoperability as a core differentiator. You will create messaging, content, and sales enablement materials for internal teams and partners, while driving Snowflake's narrative across open-source ecosystems and developer communities. Cross-functional collaboration is essential—you'll work with PMM teams, demand generation, content marketing, sales, product management, and alliances to align on strategy and execution.
You'll own accountability for campaign success, serve as a thought leader on data infrastructure trends, and provide market and competitive intelligence to inform product direction. The role requires synthesizing customer feedback and market signals to guide product enhancements.
Ideal candidates bring 6+ years of product marketing experience, ideally in data infrastructure, lakehouse technologies, or open-source data ecosystems. You should demonstrate strong cross-functional influence, excellent written and verbal communication, and the ability to distill complex information into clear strategies and presentations. Technical fluency in data technologies (on-premises and cloud) is essential, as is experience working with or alongside open-source communities and developer ecosystems. An analytical mindset, proven track record of successful GTM programs, and willingness to travel up to 25% round out the profile. BS/BA required; MBA preferred.
This is a hybrid role requiring 3 days per week in either Snowflake's Menlo Park, CA or Bellevue, WA office.
