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Runware is seeking a Senior Product Marketing Manager to own positioning, messaging, and go-to-market strategy across their model APIs, serverless compute, and dedicated capacity offerings. This is a hands-on role where you'll translate complex technical capabilities into clear customer value propositions.
Key responsibilities include:
- Developing differentiated positioning and messaging for model APIs, serverless, and dedicated compute, tailored to priority segments and use cases
- Conducting customer and competitive research to understand workloads, buying criteria, objections, and market opportunities
- Leading product launches and go-to-market initiatives, coordinating messaging, demos, product pages, and customer communications across teams
- Creating compelling product marketing content including product pages, use-case narratives, presentations, competitive comparisons, and customer stories
- Enabling the Sales team with pitch materials, discovery guidance, and objection-handling resources
- Partnering with Growth and Ecosystem teams on campaigns that drive trial, adoption, and expansion
- Measuring and optimizing impact on qualified demand, conversion, and product usage
- Collaborating closely with Product, Engineering, Growth, and Ecosystem teams
The role is fully remote (US-based) with some overlap required for European working hours. Runware is a remote-first company with core collaboration hours and flexible scheduling outside those blocks. The company meets in person twice yearly for planning and team building.
Requirements:
- Senior-level product marketing experience in technical B2B environments (APIs, developer platforms, cloud services, or infrastructure products)
- Proven ability to simplify and differentiate complex technical products through clear positioning and messaging
- Experience leading cross-functional product launches and coordinating efforts across multiple teams
- Excellent writing skills with portfolio examples of product pages, presentations, or launch materials you've created
- Technical understanding of AI inference, GPU compute, and deployment models sufficient to communicate their value to customers
- Strong commercial mindset with ability to work with funnel metrics and product usage data
- Customer research skills and ability to turn interviews and market insights into actionable decisions
- Ability to collaborate with and influence cross-functional teams, particularly Product, Engineering, and Sales
Nice to have:
- Experience in AI infrastructure or GPU cloud
- Familiarity with usage-based pricing models
- Experience marketing to both developers and enterprise buyers
