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Snowflake is seeking a Senior Product Marketing Manager and Evangelist to lead the company's product marketing and evangelism efforts across the Korea market. This is a strategic, high-visibility role at the intersection of product marketing, technical evangelism, go-to-market strategy, and industry influence.
In this role, you will serve as the voice of Snowflake's AI Data Cloud across the Korean market, translating complex innovation into market relevance for customers and shaping regional go-to-market strategy. You'll work with more than 13,000 existing Snowflake customers to drive the next wave of growth powered by AI.
Key responsibilities include:
- Lead product marketing and evangelism efforts across Korea, building and executing go-to-market strategies and innovative programs that strengthen market position and accelerate growth.
- Evangelize the AI Data Cloud through speaking engagements, social media, video, and community engagement with customers, partners, media, analysts, and industry audiences.
- Develop compelling messaging, content, and sales enablement assets for Snowflake and partner teams.
- Partner cross-functionally with demand generation, content marketing, sales, product management, and global stakeholders to align and execute regional go-to-market plans.
- Own and lead end-to-end product launches for Korea, including internal and external briefings, spokesperson support, enablement content, and alignment with marketing and PR on launch campaigns and events.
- Build market and competitive intelligence and serve as a thought leader on industry trends.
- Champion diversity and belonging as part of company culture and growth.
You are equal parts strategist, storyteller, and technologist, comfortable moving from executive conversations to technical narratives, from launch planning to live evangelism, and from market insight to field execution.
REQUIREMENTS:
- 12-15+ years of experience spanning technology, product, and market-facing roles, with strong exposure to data management and AI/ML.
- Strong cross-functional leadership skills, including the ability to influence without authority and work effectively with senior stakeholders.
- Outstanding communication and presentation skills, with confidence engaging internal leaders, external stakeholders, and public audiences.
- Excellent writing skills, with the ability to distill complex ideas into clear, compelling presentations and plans.
- Track record of working on complex data solutions and demonstrating architectural or technical leadership.
- Analytical mindset, with the ability to interpret information and turn it into actionable insight.
- Strong understanding of both the technical foundations and business value of modern data technologies, across on-premises and cloud environments.
- Experience with database products.
- BS/BA or equivalent practical experience.
- Proven history of partnering with field GTM teams across marketing, sales, and solution engineering to create high-impact content and messaging for diverse personas, from technical practitioners to C-level executives (CMO, CFO, CRO).
- Deep insight into the unique technological landscape and market dynamics across Korea.
- Professional fluency in regional languages including Bahasa, Mandarin, Cantonese, or Thai is strongly advantageous, complementing English proficiency.
