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Verkada is a fast-growing physical AI platform protecting organizations through integrated video security, access control, air quality sensors, alarms, intercoms, and visitor management. With 30,000+ customers (100+ Fortune 500), $5.8B valuation, and $1B+ annualized bookings, the company is scaling rapidly across 170+ countries.
As Senior Marketing Operations Manager for EMEA, you will lead campaign operations infrastructure supporting demand generation while pioneering how AI transforms marketing execution. This is a hands-on, collaborative role reporting to the Marketing leadership team.
Key responsibilities:
**Develop AI-Powered Marketing Systems**: Identify and implement AI and automation opportunities across campaign operations, lifecycle marketing, events, lead management, and reporting. Design and deploy agents, automations, and integrations using platforms like Gumloop, Claude, Workato, Retool, and APIs. Connect workflows with Salesforce, Marketo, data warehouses, and internal knowledge resources. Build prototypes into dependable, reusable systems with proper controls, documentation, and measurement. Assess adoption, quality, and business impact to refine or retire solutions.
**Lead Marketing Automation and Campaign Infrastructure**: Serve as technical and operational partner to marketers running multi-region campaigns. Guide lead ingestion, enrichment, routing, lifecycle management, consent, and sales handoff processes. Translate campaign requirements into scalable, self-service workflows. Manage Marketo and Salesforce workflows, integrations, field mappings, data quality, and governance. Support complex programs including events, webinars, demos, intent signals, and lifecycle campaigns.
**Improve Team Operations**: Partner with marketers to redesign end-to-end workflows. Prioritize projects by revenue impact, time saved, execution speed, and reuse potential. Support teammates in using AI and automation tools effectively. Monitor system health, lead flow, and data quality. Collaborate cross-functionally with Marketing, Sales, Engineering, Data, Security, Legal, and Privacy.
Required qualifications: 5+ years in Marketing Operations, Revenue Operations, Business Systems, Marketing Technology, or related field. Hands-on experience with Salesforce and marketing automation platforms (Marketo, HubSpot). Proven track record creating automations, integrations, internal tools, or AI-powered workflows adopted by users. Comfort with data, APIs, and technical systems. Based in London, on-site five days per week.
