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Nozomi Networks is hiring a Senior Marketing Operations Manager to lead the operational backbone of the enterprise go-to-market engine. The company defends critical infrastructure and large organizations across 68+ countries with an AI-powered cybersecurity platform securing operational technology (OT) and Internet of Things (IoT) infrastructures for enterprises and government entities in energy, manufacturing, transportation, and critical infrastructure sectors.
In this role, you will own the marketing operations function end-to-end, serving as the CMO's strategic partner on systems, analytics, automation, and operational excellence. Key responsibilities include defining and executing the marketing operations strategy and infrastructure to enable scalable global demand generation, account-based marketing (ABM), partner marketing, and pipeline creation.
You will build marketing intelligence by developing a trusted performance framework with executive dashboards, funnel reporting, campaign influence, attribution, ROI analysis, and spend-to-pipeline measurement. You'll deliver insights across regions, market segments, channels, campaigns, and programs, and own the evolution from traditional first-touch to multi-touch attribution reflecting complex enterprise buying journeys and long sales cycles.
Optimizing the revenue funnel is critical: you'll identify where GTM investments succeed, where performance breaks down, and design scalable frameworks for lead, contact, account, and opportunity lifecycle management including lead scoring, routing, and service level agreements.
You will drive operational excellence by owning the execution framework for global marketing campaigns—campaign architecture, audience segmentation, email deployment, nurture programs, forms, landing pages, list management, QA, tracking, and UTM governance. You'll also own the marketing technology ecosystem, managing and optimizing HubSpot, Salesforce integrations, attribution platforms, ABM solutions, workflow automation, and reporting tools, while evaluating new technologies that improve efficiency and scalability.
Finally, you'll champion AI and modern marketing operations by identifying practical opportunities to leverage AI and agentic automation across marketing operations, improving execution, reporting, content workflows, personalization, and efficiency.
