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Assort Health is building AI agents that create continuous patient conversations across the healthcare journey, eliminating the fragmented experience of traditional healthcare administration. The company has grown from 15 people in 2025 to 250+ by end of 2026, with 20x revenue growth in 15 months, $222M raised (including $120M Series C at $1.2B valuation), and recognition as a Forbes Cloud 100 and Enterprise Tech 30 company.
You'll serve as Senior Manager, Demand Generation—a high-ownership individual contributor role driving Assort's demand engine. You'll execute and optimize multi-channel programs with data-driven rigor, partnering closely with Marketing, ABM, and Sales leadership to translate the company's mission and product differentiation into qualified pipeline for healthcare leaders actively seeking better patient service solutions.
Key responsibilities include:
- Driving qualified pipeline and revenue targets through scalable, measurable demand programs across enterprise and mid-market health systems and provider groups
- Partnering with the ABM Manager to execute targeted account-based campaigns integrating paid media, email, sponsored content, paid social, and web for key accounts
- Running paid search, paid social (especially LinkedIn), SEO/GEO, content syndication, and industry partnerships with continuous testing, learning, and optimization for pipeline quality
- Building nurture and conversion paths through email marketing and lead nurturing programs that educate buyers and move prospects from interest to opportunity
- Establishing measurement frameworks, dashboards, and reporting that connect programs to pipeline and revenue; analyzing funnel performance and running experiments
- Working hand-in-hand with Sales and SDR leadership on targeting, messaging, lead handoff, scoring, and feedback loops
- Collaborating with Product Marketing, Content, and Brand to build assets that communicate Assort's value and resonate with key decision-makers
- Identifying scalable opportunities and systematizing what works as demand grows
Requirements:
- 4–6+ years of demand generation or growth marketing experience in high-growth B2B SaaS (healthcare technology experience is a plus)
- Hands-on campaign execution and day-to-day management
- Proven ability to grow databases organically across multiple channels
- Track record of driving pipeline and revenue by generating qualified leads for SDRs through targeted campaigns
- Experience supporting effective sales enablement processes
- Cross-functional collaboration experience with ABM, Product Marketing, and Sales
- Strong Sales partnership experience including lead management, scoring, enablement, and feedback loops
- Proficiency with HubSpot, Salesforce, Nooks, Outreach, Google Analytics, LinkedIn Ads, and paid media platforms
- Experience with ABM platforms such as 6Sense, DemandBase, or Vector.co
- Strong analytical mindset; comfortable making data-driven decisions and running experiments
- Results-driven operating style with high personal standards and self-starting mindset; comfortable with ambiguity and motivated by measurable impact
