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Wealthsimple, Canada's leading financial innovator serving 4+ million Canadians with $155B+ in assets under administration, is seeking a Senior Lead for Partnerships focused on Perks & Rewards. This role owns the end-to-end partnerships ecosystem that rewards Wealthsimple clients for everyday spend and deepens their relationship with the platform.
You will own multiple programs: credit card partnerships, Milestone Rewards, Wealthsimple Offers, and the credit card cashback marketplace. The core mission is to turn these programs into reasons clients consolidate more of their financial lives with Wealthsimple, measured by adoption, consolidation, and engagement metrics.
Key responsibilities include:
- Source, negotiate, and launch partnerships with major national brands for partner-funded, card-native perks
- Grow Wealthsimple Offers and the credit card cashback marketplace across top spend categories (travel, telecom, insurance, entertainment, grocery, transportation)
- Own Milestone Rewards mechanics and partner mix, deciding when to revamp, expand, or retire programs
- Lead commercial negotiations from outreach through signed terms, ensuring economics work for both clients and the business
- Leverage card and marketplace data to identify spend patterns and client value, then win corresponding partners
- Partner cross-functionally with Growth, PMM, Brand, Product, and data teams to launch, measure, and scale programs
- Own quarterly targets: offers live, unique clients engaging, redemption rates, and perks live per quarter
This is a builder's role for someone with proven perks and rewards experience who wants to own the function end-to-end.
REQUIREMENTS:
- 7-10 years of relevant experience in consulting, partnerships, and/or product-adjacent roles in banking or customer-focused industries
- Perks and rewards experience: must have built or run a perks, rewards, or loyalty program previously (core requirement, not theoretical)
- Negotiation and commercial ownership: demonstrated track record of driving commercial outcomes, hitting targets, and converting partnerships into value
- Strong analytical and commercial skills: ability to assess trade-offs, economics, and scalability with comfort in spend and redemption data
- Strategic partnership execution: experience developing and executing partnerships requiring coordination across multiple stakeholders and functions
- 0-to-1 operator: experience launching, building, or scaling programs in new markets with high autonomy
- High urgency, strong ownership, and bias for action
NICE TO HAVES:
- Credit card, card-linked offer, interchange, or payments experience
- Loyalty program background at a fintech, financial institution, or consumer brand
- Hands-on data skills: SQL or BI tools (Looker, Preset, Tableau, or similar)
