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Fever is the world's leading tech platform for culture and live entertainment, operating in 55+ countries with 300+ million monthly users. The company partners with major brands like Netflix, F.C. Barcelona, and Primavera Sound to democratize access to live entertainment through proprietary technology and data-driven insights.
You will join the CRM team, which focuses on building lasting relationships with users throughout their lifecycle. In this role, you'll manage the activation of customer data to develop and execute an end-to-end CRM strategy and communications plan, with specific focus on email, push notifications, and in-app messages.
Key responsibilities include:
- Developing and executing multi-channel CRM communications strategies to drive user retention and engagement
- Refining retention strategies and applying CRM best practices to deliver outstanding customer experiences
- Supporting the CRM Manager in defining customer lifecycle stages and contact strategies across all touchpoints
- Identifying and segmenting key customer cohorts for improved targeting and program effectiveness
- Owning campaign success metrics, tracking, analysis, and reporting (weekly/monthly reports and ad hoc deep dives)
- Ensuring all activity is insight-driven and measurable
You bring 3+ years of experience in digital marketing and CRM across mobile and web environments, with demonstrated expertise in email marketing, customer segmentation, and data-driven campaign optimization. You're analytical, detail-oriented, and stay current with CRM industry best practices.