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Jerry is a pre-IPO, AI-powered car ownership management platform with 5M+ customers, $240M in funding, and 40X revenue growth over 4 years. The company is redefining how people handle insurance, maintenance, and car-related services through automation and personalization.
As Senior Creative Strategist, Growth, you will own the full creative lifecycle for Jerry's performance marketing engine. This is a hands-on senior role where you'll concept, produce, and iterate high-performing ads across TikTok, Meta, YouTube, and CTV. You'll be responsible for elevating creative quality and brand craft while maintaining performance-driven results.
Key responsibilities include: concepting and producing performance creative end-to-end (ideation through editing and delivery); developing hooks, angles, and creative frameworks grounded in performance data; staying current with platform trends and cultural shifts; translating analytics into creative direction; managing and directing agency and production partners; editing video directly using professional tools; and leveraging AI tools to accelerate workflows and unlock new creative possibilities.
You'll work cross-functionally with media, growth, and analytics teams to turn performance signals into better ads. The role requires balancing craft and brand quality with measurable results—making ads that both perform and feel premium.
Required qualifications: 5+ years in performance-driven creative production (ideally at a performance media agency or in-house growth creative team at a DTC or app company); proven track record producing high-performing creative for paid channels; strong performance creative intuition (understanding hooks, pacing, CTAs, conversion drivers); elevated visual taste and design sensibility; video editing fluency and ability to iterate quickly; collaborative and entrepreneurial mindset; and active AI tool experimentation. Bonus: experience bridging performance and brand-level creative craft.
This role is critical to scaling Jerry's creative engine—you'll be the connective tissue between creative idea and measurable impact, helping build a scalable system that blends craft, data, AI, and media strategy.