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Sales Director

ServiceNow - Stockholm, Sweden - Hybrid - posted 2026-09-16

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ServiceNow is seeking a Sales Director to lead new business sales growth across the Stockholm region. You will build and manage a team of direct Sales Executives, develop regional sales strategy in partnership with Sales Operations, and drive Go-To-Market execution. Key responsibilities include territory planning, relationship development, opportunity management, team recruitment and coaching, quota setting, forecast management, and achievement of annual sales goals. You will actively engage with C-level customers to understand business requirements, build cross-functional relationships with Solution Consulting, Professional Services, Marketing, and partner communities, and maintain and grow the existing customer base through strategic engagement. ServiceNow is a global market leader in AI-enhanced cloud-based platform technology, serving over 8,100 customers including 85% of the Fortune 500. The role offers the opportunity to work with cutting-edge intelligent automation and AI-driven solutions in a rapidly growing organization. REQUIREMENTS: - Experience leveraging or critically thinking about how to integrate AI into work processes, decision-making, or problem-solving (AI-powered tools, workflow automation, AI-driven insights, or exploring AI's potential impact) - Extensive track record of new business sales success with strong presentation and negotiation skills, including C-level experience - Proven success recruiting, coaching, and managing exceptional sales teams - Strong strategic thinking with analytical and financial planning skills to meet and exceed quotas - Ownership of accurate CRM reporting including quarterly forecasts and opportunity inspection - Experience driving sales processes and effective working relationships with Sales Operations - Ability to understand IT business drivers and the broader business context - Ability to build long-term strategic and senior-level relationships - Adaptability and effectiveness in rapidly changing, growing environments - Strong business and financial acumen - Demonstrated ability to build self-motivated, collaborative sales teams that embrace overachievement - Proven track record of developing top performers, coaching teams, and making appropriate talent decisions - Established partner relationships and networks with ability to grow revenue streams through partner ecosystems - Ownership of pipeline generation activities developed by marketing or partner community

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