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Veeam, following its acquisition of Securiti AI, is seeking a Regional Field Marketing Manager to drive growth across the Asia-Pacific and Japan (APJ) region. This is a senior, execution-and-strategy hybrid role where you'll own the regional field marketing strategy, drive pipeline for the combined Securiti AI + Veeam security and data management offering, and serve as the primary point of coordination between Sales, Channel, and global marketing teams.
Key Responsibilities:
- Own the regional field marketing plan and budget for APJ, aligned to Sales pipeline targets
- Partner with regional Sales leadership to translate territory priorities and target accounts into integrated marketing programs
- Plan and execute campaigns across account-based marketing (ABM), field events, executive programs, trade shows, and webinars
- Develop joint marketing initiatives with GSIs, regional integrators, VARs, and cloud partners
- Orchestrate cross-functional collaboration across Sales, BDRs, Channels, Alliances, Product Marketing, Demand Generation, Customer Success, and Communications
- Report on campaign performance, pipeline contribution, and ROI; adjust regional investment mix quarterly based on results
Required Experience:
- 8+ years in B2B field marketing, demand generation, or partner marketing, ideally in enterprise security, cloud, or data management
- Demonstrated ownership of a regional or segment budget
- Hands-on experience running MDF (Marketing Development Funds) or co-op fund programs, including compliance and ROI reporting
- Track record of measurable pipeline contribution
- Strong stakeholder management with senior Sales leaders and cross-functional peers
- Experience marketing through a merger, acquisition, or brand-integration period
- Customer advocacy program experience
- Bachelor's degree in marketing, Communications, Business, or related field (or equivalent)
Veeam is the Data and AI Trust Company, headquartered in Seattle with offices in 30+ countries, protecting over 550,000 customers worldwide. The role offers competitive benefits including 15-21 vacation days, private medical coverage, dental insurance, annual wellness allowance, and professional development opportunities.
