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Instructure is seeking a Regional Director to lead enterprise sales efforts for Canvas, its learning management system, across an assigned territory in Texas. This is a high-impact sales leadership role focused on acquiring new institutional clients in the education sector.
You will own the full sales cycle for Canvas, from prospecting and needs analysis through proposal development and deal closure. Key responsibilities include developing and executing regional sales strategies to build pipeline and drive growth, navigating complex educational organizations to identify and build relationships with key decision-makers at all levels including C-suite executives, preparing tailored messaging and solutions for prospective clients, accurately forecasting quarterly and annual performance against quota, and collaborating with peer Regional Directors to identify referral opportunities and expand market share. You'll maintain accurate account and activity records in Salesforce CRM and be expected to travel up to 50% within your territory.
The ideal candidate brings 5+ years of proven enterprise software or SaaS sales experience, with demonstrated success selling to C-level and executive stakeholders. Challenger Sales Methodology training is strongly preferred. You should have strong strategic and consultative selling skills, the ability to conduct detailed needs analysis, and the capacity to develop comprehensive proposals. Experience with educational technology, LMS platforms, or understanding of educational pedagogy is a plus but not required. A Bachelor's degree in Business, Sales/Marketing, or related field is preferred. You must be located in Texas and willing to travel extensively within your region.
