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Salary: USD 165,000 - 190,000 / annual
Torus is the world's first mesh energy infrastructure company, designing, engineering, manufacturing, installing, and supporting resilient, sustainable, and intelligent power systems. The company operates a 545,000-square-foot manufacturing facility (GigaOne) in Salt Lake City and has raised over $267 million from investors including Magnetar, Mercado, ICONIQ, and Origin Ventures. Torus systems help reduce costs, lower emissions, and protect facilities from outages while strengthening grid security and reliability.
As Product Marketing Manager, you will be the bridge between product, engineering, sales, and manufacturing teams, ensuring customers understand how Torus systems deliver value across hardware, software, and ongoing support. You will own the full product lifecycle from research and development through launch, installation, and post-sale support.
Key responsibilities include:
- Develop customer personas and segmentation across utility, commercial & industrial, data center, and government/defense markets
- Drive creation of market requirements documents (MRDs) and product requirements documents (PRDs) for new and existing products
- Support end-to-end product launches, including collateral development, internal training, and go-to-market execution
- Translate technical complexity into benefit-driven positioning and messaging
- Create sales enablement assets and product data sheets
- Collaborate with market intelligence on packaging, pricing, feature prioritization, and messaging
- Work cross-functionally across product, engineering, sales, manufacturing, and marketing to build and scale products
The role is hybrid-based in Salt Lake City, with work split between your home office and company warehouses in Salt Lake City/South Salt Lake as needed. This is a full-time, salaried position.
REQUIREMENTS:
- 7+ years in product marketing, ideally in complex B2B tech (energy, infrastructure, or hardware/software hybrids)
- Experience writing or managing MRDs and PRDs with cross-functional teams
- Strong grasp of go-to-market mechanics, including personas, ideal customer profiles, TAM/SAM/SOM, and pricing models
- Familiarity with energy storage systems, grid interconnections, or electrical and mechanical systems
- Skilled at translating technical features into benefit-driven messaging
- Experience creating sales enablement assets, product collateral, and executive-ready positioning documents
PREFERRED EXPERIENCE:
- Background with utilities, grid infrastructure, or energy storage (FESS, BESS, microgrids)
- Knowledge of regulatory frameworks (IEEE, UL, NERC, FERC, CAISO, etc.)
- Experience working in or marketing to utilities, commercial & industrial, data centers, or government/defense sectors
- Led multiple product launches and evolved messaging across product lifecycles
- Collaborated with brand, comms, and external creative partners
- Experience marketing vertically integrated product stacks (hardware + firmware + software)
