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DevRev is building Computer, an AI teammate that unifies data sources, tools, and workflows into a single AI-ready platform. The platform delivers real-time insights, proactive suggestions, and agentic actions, extending existing software with AI-native apps and agents. Backed by Khosla Ventures and Mayfield with $150M+ raised, DevRev is trusted by global companies across industries.
As Product Marketing Manager, you will own go-to-market strategy and execution for product launches and feature releases. You'll define positioning and messaging across segments—from solo sign-ups to enterprise buyers—and build a measurement framework to track pipeline, sign-ups, activation, adoption, and win rates. You'll develop the competitive narrative against horizontal AI, legacy CX/EX tools, and build-it-yourself alternatives, translating insights into battlecards and objection handling for the sales team.
Key responsibilities include leading end-to-end launch planning and coordination with product, design, sales, and demand generation teams. You'll partner with product and engineering to shape roadmap priorities through customer and competitive insight, and support sales enablement with pitch narratives, demos, case studies, and competitive messaging. You'll develop and test hypotheses on channels, messaging, and value propositions, treating every launch as an experiment with clear, measurable outcomes.
You are a sharp writer who can explain complex features clearly and hold a room with strategic thinking. You bring a point of view on positioning, not just execution. You dive deep on numbers, track KPIs that matter, and turn insights into action. You're biased toward shipping and iterating quickly, comfortable managing senior stakeholders without formal authority, and energized by building from scratch with a hacker mentality.
REQUIREMENTS:
- 5+ years in product marketing, growth, or developer marketing for technical or enterprise audiences
- Track record of customer-facing content, campaigns, or messaging tied to measurable outcomes
- Experience owning end-to-end product launches and marketing campaigns
- Comfort with analytics, CRM, and marketing automation tools (e.g., HubSpot)
- Strong cross-functional collaboration, prioritization, and program management skills
- Background in or strong interest in AI-powered products
DIFFERENTIATORS:
- Daily use of gen AI tools and shipping content with them; staying current with new models
- Experience with A/B testing and customer research methodologies
- Track record of leading successful product launches across multiple markets or segments
- Experience in matrixed, cross-functional organizations
- Familiarity with product analytics, CRM, and marketing automation platforms
