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Salary: USD 123,000 - 164,000 / annual
As a Product Marketing Manager on Datadog's Digital Experience Monitoring (DEM) team, you will own the go-to-market strategy for Journey Monitoring—a foundational capability that brings user journeys into the Datadog platform, enabling teams to monitor critical digital experiences end-to-end.
You will define and communicate the value of Journey Monitoring while shaping messaging and positioning across the broader DEM portfolio, including Real User Monitoring (RUM), Synthetic Monitoring, Product Analytics, and Session Replay. Working cross-functionally with Product, Sales, Marketing, and Enablement, you will develop compelling narratives, launch strategies, and customer-facing programs that drive product adoption and market success.
Key responsibilities include:
- Partnering with Product Management to develop and execute go-to-market strategies, product launches, roadmap communications, and customer education for Journey Monitoring and related DEM capabilities
- Developing positioning, messaging, and value propositions across the Digital Experience Monitoring portfolio to create a cohesive product narrative
- Creating sales enablement content, competitive intelligence, and customer-facing materials that help internal teams effectively communicate product value
- Collaborating with Marketing teams to develop campaigns, thought leadership, and product content supporting both Journey Monitoring and the broader DEM suite
- Partnering cross-functionally with Demand Generation, Content, Analyst Relations, Customer Marketing, and Enablement to deliver integrated go-to-market programs
- Leveraging customer insights, market trends, and competitive research to inform messaging, product positioning, and launch strategies
You bring experience in Product Marketing, Solutions Marketing, or related go-to-market roles supporting technical software products. You can translate complex technical concepts into clear, compelling messaging for developer, engineering, operations, and business audiences. Familiarity with Digital Experience Monitoring, Real User Monitoring, Synthetic Monitoring, observability, DevOps, or related software markets is valued. You have a track record of partnering cross-functionally with Product Management, Sales, Marketing, and Enablement to drive successful go-to-market initiatives. Strong writing and storytelling skills, with experience developing positioning, launch materials, sales enablement content, and customer-facing narratives are essential. You are experienced using customer insights, market research, competitive intelligence, and AI-enabled tools to strengthen messaging and inform go-to-market strategy.
