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Airwallex is an AI-native financial operating system serving over 675,000 businesses globally, including McLaren Racing, Qantas, SHEIN, and TikTok. The company provides regulated financial infrastructure spanning North America, Europe, the Middle East, and Asia-Pacific, with headquarters in San Francisco and Singapore and 2,300+ employees across 27 offices.
The Product Marketing Manager, AMER will bridge the gap between customers, commercial teams, and product teams in the Americas region. This role is central to delivering consistent, clear product positioning in the market while driving success in enablement, product launches, and go-to-market initiatives.
Key responsibilities include:
- Develop deep understanding of customers, needs, competitors, and Airwallex's unique value proposition
- Define, test, and refine global product positioning, messaging, and value proposition in collaboration with product, sales, and marketing teams
- Plan and execute effective product launch strategies across sales, marketing, pricing, and operations for new features and products
- Deliver compelling end-to-end customer experiences across touchpoints including website, emails, content, and sales decks
- Leverage qualitative and quantitative insights to test hypotheses and make data-backed decisions
- Work cross-functionally across global and regional strategy, product, sales, and marketing teams to drive impact
The role is hybrid, based in San Francisco, CA.
REQUIREMENTS:
Minimum Qualifications:
- 7+ years of experience in product marketing, marketing, or product strategy at a fast-growing tech company
- Bachelor's degree or equivalent
- Experience working with regional commercial and marketing teams to launch go-to-market campaigns that drive product adoption and usage
- Strong written and spoken communication skills; ability to articulate complex concepts simply
- Self-starter who can identify and prioritize opportunities and dig deep into assigned problems
- Track record of collaborating and driving impact across cross-functional teams (sales, operations, design, marketing, product, data analytics)
Preferred Qualifications:
- Financial Services and/or Financial Technology background
- Experience working on global go-to-market campaigns supporting SME and/or Enterprise businesses