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Salary: USD 231,365 - 257,075 / annual
Brex is seeking a Product Marketing Lead to drive end-to-end storytelling and go-to-market strategy for its intelligent finance platform. The role combines strategic narrative development with hands-on creative execution across product launches, positioning, and customer-centric campaigns.
Key responsibilities include building product positioning and GTM strategy for Brex products and customer segments; conducting customer research through sales calls and direct conversations to inform strategy; developing full-funnel marketing campaigns and product launches that optimize acquisition, adoption, and retention; concepting and creating sales and marketing assets including pitch decks, landing pages, case studies, and videos; collaborating with Sales Enablement to create training resources; partnering with Brand, Design, and Events teams on content experiences and presentations; and monitoring campaign effectiveness through data-driven optimization.
The ideal candidate brings 10+ years of product marketing experience, ideally in B2B SaaS or fintech, with 3+ years leading teams and cross-functional strategic initiatives involving executive stakeholders. Required skills include translating features into compelling customer-centric positioning, finding unique market narratives, strong creative judgment, deep customer empathy, expertise in market segmentation and customer journey mapping, and proficiency with AI tools. The role is based in San Francisco or New York with a hybrid model requiring three days per week in office (Monday, Wednesday, Thursday), plus up to four weeks annual fully remote work.
