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Kiteworks is seeking a Partner Marketing Manager to build and scale joint marketing strategies with strategic technology and Global Systems Integrator (GSI) partners including ServiceNow, AWS, Salesforce, Anthropic, Accenture, Deloitte, Leidos, and Booz Allen. Reporting to Marketing and partnering closely with the Strategic Partnerships team, this role serves as the marketing lead for Kiteworks' partnership-driven growth strategy.
The ideal candidate is an inventive, entrepreneurial marketer who brings fresh ideas, challenges conventional approaches, and enjoys building from the ground up. There is no established playbook for this role. You will ideate and develop creative, differentiated marketing approaches that strengthen both Kiteworks and its strategic partners in the market.
Key responsibilities include developing and executing joint marketing plans with strategic partners; leading creation of co-branded marketing assets (solution briefs, case studies, webinars, presentations, blogs, press releases); partnering with Demand Generation, Events, Brand, Product Marketing, Communications, and Field Marketing teams to execute integrated campaigns; driving Kiteworks' presence at flagship partner conferences (AWS re:Invent, Salesforce Dreamforce, ServiceNow Knowledge); building partner-focused demand generation initiatives including webinars, ABM campaigns, and nurture programs; supporting executive engagement initiatives; creating partner enablement content including battlecards and go-to-market playbooks; developing deep fluency in how Kiteworks integrates with partner technologies and translating technical details into compelling joint value propositions; collaborating on AI security and compliance messaging; tracking campaign performance and ROI; and ensuring GDPR compliance in all data usage.
Required qualifications: 5–8 years of experience in partner marketing, alliance marketing, channel marketing, or B2B marketing within enterprise software, cybersecurity, AI, or data protection industries. You should have an inventive, entrepreneurial mindset with demonstrated ability to develop fresh ideas and build programs in greenfield environments. Creative approach to partner marketing with ability to identify differentiated positioning. Keen technical acumen for partner integrations—ability to understand how Kiteworks integrates with partner platforms and translate those integrations into clear value propositions for technical and business audiences. Experience working with large enterprise technology partners, cloud providers, cybersecurity vendors, or GSIs. Ability to thrive in fast-paced, high-growth environments with evolving priorities. Bachelor's degree in Marketing, Business, Communications, or related field preferred.
This is a hybrid role based in San Mateo with expectations to be in office Tuesday, Wednesday, and Thursday. The role demands a marketer who uses AI tools fluently to accelerate work across content creation, campaign planning, research, analysis, and execution.
