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FYUL (formed in 2024 through the merger of Printful, Printify, and Snow Commerce) is seeking an Organic Marketing Strategist to develop and execute organic marketing campaigns driving traffic and eCommerce sales for client accounts. You will lead quarterly organic marketing planning, manage campaign timelines with the design team, and develop strategies across email, SMS, organic social media, and other assigned channels.
Key responsibilities include: strategizing and building email/SMS automation with segmentation for optimal deliverability; creating email/SMS copy and simple creative assets (working with design for complex needs); developing and executing organic social content across client channels; managing promotional discount strategies and Shopify homepage banner updates; monitoring analytics weekly and producing monthly/quarterly reports for client presentation; leveraging data from email platforms, Google Analytics, and Shopify to hit traffic targets and inform strategic recommendations; monitoring competitor programs; and staying current with digital marketing industry changes (iOS updates, email sender requirements, etc.) to communicate best practices internally and to clients.
You will work in a collaborative, fast-paced eCommerce environment with major brands including Paramount, Netflix, Bauerfeind, NBCUniversal, and Warner Bros. The role is based in Over-the-Rhine, Cincinnati, and offers an energetic, collaborative work environment with competitive pay, unlimited PTO, 401k with company match, and professional development opportunities.
QUALIFICATIONS:
- BA/BSc in Marketing or related field
- Proficiency with analytic tools such as Google Analytics
- Self-starter with ability to self-teach
- Team player with excellent communication skills
- Ability to maintain strong colleague and client relationships
- Ecommerce experience preferred
- Agency experience preferred
