SlipstreamJobs tracks this role from the company's public career site. Apply directly on the employer's site.
Believe is a global artist development company operating in 50+ countries with 2,000+ employees. They empower local artists, labels, and publishers through audience development, publishing, marketing, and distribution services.
In this role, you will build and execute cohesive marketing strategies spanning digital, social media, PR, influencer marketing, and on-ground promotions for music releases. You will manage relationships with PR agencies, influencers, content creators, media partners, and promotional vendors to drive campaign success.
Key responsibilities include:
- Conceptualizing and executing on-ground promotional activities, listening sessions, launch events, college activations, and experiential campaigns
- Monitoring campaign performance, audience insights, and market trends to optimize marketing effectiveness
- Ensuring stronger visibility and commercial impact for releases in a competitive music landscape
- Bringing dedicated ownership and accountability to the label's overall marketing and promotional efforts
- Ensuring timely planning, coordination, and execution of release campaigns across internal and external stakeholders
The role offers flexibility (flexible leave policy), office perks (foosball, table tennis, free event passes, music subscription), wellbeing support through EUTELMED, and opportunities to participate in CSR programs.
Requirements:
- Malayalam language proficiency is preferred to enable stronger communication, regional market understanding, media outreach, and culturally relevant campaign execution within the South Indian music ecosystem
- Prior experience in media, entertainment, music, or related creative industries is preferred to ensure familiarity with fast-paced campaign environments, artist-led marketing, and audience-driven content strategies
