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Employment Hero is seeking a Marketing Operations Manager to architect and optimize their marketing technology stack. This is a strategic role focused on transforming manual marketing processes into AI-assisted, autonomous systems.
Key Responsibilities:
- Manage day-to-day Marketo instance operations, ensuring system uptime, flawless execution, and scalable processes
- Conduct deep-dive investigations into funnel leakage, troubleshooting lead routing issues, scoring anomalies, and Marketo-Salesforce synchronization errors
- Drive continuous Marketo optimization by streamlining campaign logic, applying AI to repetitive processes, and accelerating time-to-market
- Develop comprehensive understanding of Employment Hero's marketing, sales, and business processes, translating requirements into technical solutions
- Partner with Senior Marketing Operations Manager on strategic projects to overhaul and simplify the Marketo instance, eliminating technical debt
- Manage list operations function, ensuring data hygiene, accurate segmentation, and timely execution while exploring AI-powered automation opportunities
- Maintain comprehensive documentation for all systems and workflows, ensuring transparency and accessibility
Required Qualifications:
- 5+ years of hands-on, advanced Marketo experience in fast-paced B2B environments (Marketo Certified Expert preferred)
- Strong AI-first mindset with appetite for using LLMs, automated agents, and advanced orchestration platforms
- Systems thinking with first-principles problem-solving approach
- Strong Salesforce proficiency, particularly integration mechanics with Marketo (custom objects, field mapping, lifecycle stages, sync)
- High autonomy with operational discipline and focus on delivering value over volume
- Growth mindset with relentless obsession for continuous improvement and simplification
Employment Hero is a $2B+ valuation HR/payroll SaaS platform serving 350,000+ SMEs globally. The company operates with a remote-first culture, AI-first approach, and high-performance standards. Benefits include ESOP equity, generous parental leave, and access to cutting-edge AI tools.
