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Numeral is building the future of tax through AI agents, human expertise, and global compliance. As the largest and fastest-growing AI-native tax solution, the company serves over 3,500 global businesses including Supabase, Eight Sleep, and Graza, with revenue tripling annually across e-commerce, software, manufacturing, distribution, and wholesale segments. The company has raised over $157M from top-tier investors including Insight Partners, Salesforce Ventures, and Benchmark.
This is a founding Marketing Operations Manager role reporting to the Head of Growth. You will build the Marketing Operations function from the ground up, owning the marketing technology infrastructure and operational engine that powers the organization's growth. Sitting at the intersection of marketing strategy and technical execution, you will architect processes and systems designed to scale.
Key responsibilities include:
- Owning and maintaining the marketing technology stack (HubSpot, Salesforce, Dreamdata, Google Tag Manager, ad platforms), including all integrations
- Building feedback loops to pass conversion signals and deal value from CRM back to ad platforms (Google, Meta, Reddit, TikTok, X) to improve targeting and bidding
- Partnering with Growth on targeting strategy across ad platforms
- Replacing manual spend tracking with automated reporting on ad spend, aggregate spend, and pipeline by channel
- Creating and maturing attribution capabilities to deliver clear GTM intelligence
- Owning the architecture and performance of inbound pipeline, including website forms, routing logic, and sales handoff workflows
- Working alongside RevOps to support Salesforce data model, lifecycle stages, lead routing, and data integrity
- Independently analyzing top-of-funnel metrics and presenting actionable recommendations to stakeholders
Requirements:
- 4+ years of experience in marketing operations, growth operations, or related GTM role with demonstrated ownership of marketing tech stack
- Hands-on experience with Salesforce and HubSpot
- Direct experience working within online ad platforms (Google, Meta, Reddit, TikTok, X, Trade Desk)
- Experience with conversion tracking and tagging (Google Tag Manager, offline conversions, conversion APIs)
- Strong analytical capability with ability to instrument funnels, interpret attribution data, and translate findings into operational recommendations
- Experience synthesizing complex operational data into clear reporting and compelling narratives for leadership
- Ability to thrive in fast-paced, dynamic environment managing multiple operational priorities
- Track record of operating as a team of one with disciplined documentation, systems thinking, and judgment to prioritize high-leverage work
Nice to haves:
- Experience with attribution tools (Dreamdata, HockeyStack, Bizible)
- SQL or BI tools (Hex, Looker)
- Experience at company with significant paid media spend (B2B or B2C)
