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Salary: USD 85,000 - 0 / annual
Point & Click Solutions (PNC), a Banyan Software portfolio company, is the leading electronic medical records software provider for higher education institutions. PNC serves many of the largest and most complex student health and counseling clinics at the country's preeminent universities. The mission is to build software that works the way the campus care ecosystem actually operates, so clinicians can spend less time on administrative tasks and more time delivering care.
We are seeking a remote-based Marketing Manager to join our team and drive our digital marketing and sales initiatives.
Key Responsibilities:
- Lead digital sales and marketing campaigns leveraging HubSpot, LinkedIn, Claude, and other tools
- Systematically map and target key account prospects and upsell opportunities
- Systematically track campaign performance (A/B testing, open/response rates, etc.)
- Manage website content and optimization of SEO/AEO/GEO
- Coordinate logistics and arrange marketing materials for conferences
- Coordinate with clients on security reviews and other necessary documentation
How You Work:
- Self-starter who sees what needs to happen and moves on it without waiting to be directed
- Go-getter who holds output to high standards and brings urgency to owned work
- Hands-on and willing to roll up your sleeves and do the work
- Outcomes-driven, caring about results not activity; everything tied to commercial objectives and measured against them
- AI-forward and agent-curious, reaching for AI tools instinctively to move faster and produce sharper work; genuinely excited about building and deploying marketing agents
- Operationally sharp, organized, consistent, and reliable
- Builder mentality, energized by creating structure and process where there isn't any
- Good human and true team player who shows up for colleagues, communicates openly, shares credit, and makes people around you better
Requirements:
- 2-5 years of B2B marketing experience with a track record of driving programs from idea to execution, not just supporting them
- Demonstrated quantifiable results in outbound communications and SEO/AEO
- Experience working with modern marketing tools including HubSpot, LinkedIn, website tools, and email tools
- Experience building agentic AI into workflows
- Proactivity, attention to detail, accountability, coachability, and tenacity when faced with rejection
- Comfort working cross-functionally in a lean, entrepreneurial organization