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Salary: CAD 110,000 - 150,000 / annual
Suger is a YC-backed Series A B2B SaaS company helping software vendors scale revenue through cloud marketplaces like AWS, Azure, and GCP. The company powers the entire cloud GTM motion—listing, co-selling, transaction, and revenue operations—for fast-growing software companies. Headquartered in San Francisco with a growing engineering hub in Vancouver, Suger serves 300+ customers including AI companies like Decagon and Glean, as well as enterprises like Snowflake, Workday, and Intel.
You will be Suger's first Marketing Manager, building and scaling the company's organic growth engine from the ground up. This is a newly created, foundational role with significant impact potential from day one. You'll sit at the intersection of Product, Sales, and Customer Success, translating a technical, fast-evolving product into messaging that resonates with revenue leaders, cloud alliance teams, and RevOps buyers.
Key responsibilities include:
- Own and execute Suger's organic growth strategy across LinkedIn, YouTube, Reddit, and emerging channels
- Create compelling B2B content including videos, customer stories, product materials, educational content, and thought leadership
- Partner with founders and the go-to-market team to turn product launches, customer wins, and industry insights into engaging content
- Experiment with new acquisition channels and continuously test ideas that generate awareness and pipeline
- Shape SEO and GEO strategy to maximize discoverability in AI-powered search experiences
- Own positioning and messaging across the Suger product suite, developing compelling narratives that differentiate the platform within the cloud marketplace and Cloud GTM category
- Analyze performance, identify what's working, and iterate quickly based on data
- Collaborate across Sales, Customer Success, and Product to create marketing campaigns that resonate with enterprise buyers
- Stay ahead of marketing trends, AI tools, and emerging growth opportunities
The role operates on a hybrid model with 4 days per week in the Vancouver office at 321 Water St.
Requirements:
- 3+ years of experience in B2B SaaS or tech marketing, with meaningful time spent in a fast-paced startup environment (bonus: cloud infrastructure, marketplaces, RevOps, or fintech-adjacent products)
- Exceptional storytelling skills with the ability to simplify complex software into compelling content
- Experience creating B2B content for platforms including LinkedIn, YouTube, and Reddit
- Proven track record launching products and building messaging for technical buyers
- Proficiency with LLMs/AI assistants and automation platforms (e.g., Claude Code, n8n) to force-multiply output
- Comfort with ambiguity and ownership; thrived at an early-stage startup or built a PMM function from limited resources
- Hands-on experience with SEO and/or Generative Engine Optimization (GEO) is a plus
- Familiarity with cloud marketplaces (AWS Marketplace, Azure Marketplace, GCP Marketplace) or cloud alliance ecosystems is a strong plus
