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Marketing Events Manager

Behavox - Montreal, QC, Canada - Hybrid - posted 2026-08-17

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Behavox is a cloud-native AI company providing an integrated controls platform for global financial institutions—banks, asset managers, hedge funds, private equity firms, insurance businesses, and commodity firms. The platform unifies communications and trade surveillance, compliant archiving, policy management, and front-office analytics on a single AI-native SaaS stack. As Marketing Events Manager 3, you will lead the strategy, planning, execution, and optimization of global third-party and company-owned events that drive pipeline growth and strengthen brand authority. Reporting to the Head of Marketing Programmes (Events), this role operates with significant autonomy and contributes directly to regional and global marketing strategy. Key responsibilities include: - Owning strategic development of Behavox's event portfolio by researching, evaluating, and prioritizing industry conferences and sponsorship opportunities aligned to ideal customer profile and revenue objectives - Building and managing annual and quarterly event roadmaps tied to pipeline targets, forecasting and controlling budgets for maximum ROI - Designing and scaling company-owned experiences including executive roundtables, client forums, and flagship gatherings to strengthen customer engagement and elevate brand perception - Serving as central connector across Marketing, Sales, Product Marketing, Customer Success, Finance, Legal, and Leadership to align messaging and coordinate activation strategies - Managing vendor relationships and ensuring seamless execution from pre-event planning through post-event follow-up - Establishing clear success metrics (meetings secured, MQLs, SQLs, pipeline influence, revenue attribution) and continuously analyzing performance data to refine strategy - Global travel as needed to support high-impact initiatives You bring global B2B event planning and execution experience within enterprise SaaS, fintech, or high-growth technology environments. You have demonstrated revenue marketing strategy expertise, including pipeline generation, acceleration, and attribution modeling. Strong event operations management, commercial contract negotiation, budget forecasting, and cross-functional stakeholder management skills are essential.

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