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Jitterbit is seeking a Manager of Marketing Operations, Analytics & ABM to own and optimize the end-to-end marketing technology stack and drive revenue operations excellence. This role combines deep MarTech administration, lead lifecycle management, sales-marketing alignment, and analytics to support the company's growth.
You will serve as the primary system administrator for HubSpot and co-administrator for Salesforce, managing bi-directional synchronization, data integrity, and system health. You'll own the complete MarTech stack (HubSpot, Salesforce, ZoomInfo, Qualified, and others), audit current tools, manage vendor relationships, and evaluate and implement new solutions.
Key responsibilities include designing and refining lead scoring models, lifecycle stage definitions (MQL, SAL, SQL), and conversion handoffs between Marketing and Sales. You'll own complex lead assignment and routing rules (round-robin, territory-based, account-matched) to ensure rapid response times. You'll proactively troubleshoot backend automation, API integrations, sync errors, and workflows.
You'll partner closely with Sales Leadership and BDR managers to streamline lead handoffs, improve SLA compliance, and enhance pipeline visibility. You'll create clear standard operating procedures and documentation for all revenue workflows, data policies, and tool usage.
On the analytics side, you'll build and maintain actionable dashboards in HubSpot and Salesforce tracking campaign ROI, pipeline velocity, MQL-to-Opportunity conversion rates, and multi-touch attribution. You'll oversee data enrichment, deduplication, list hygiene, and compliance protocols (GDPR, CCPA, CAN-SPAM).
In the first 90 days, you'll audit the current HubSpot-Salesforce sync and tech stack topology, clean up sync errors and optimize lead routing, and deliver standardized revenue reporting dashboards with recommendations for tech stack efficiency.
Requirements:
- 4–7+ years of hands-on experience in Marketing Operations (Revenue Operations or Sales Operations preferred), ideally in B2B SaaS or technology
- Advanced administrative experience with both HubSpot (Marketing Hub, Marketing Automation) and Salesforce (Sales Cloud, process builder/flow, custom objects, lead routing)
- Strong understanding of bi-directional sync logic, custom field mapping, Webhooks, APIs, and data integration platforms
- Proven ability to build multi-touch attribution models, campaign performance tracking, and executive dashboards in Salesforce/HubSpot or BI tools (Tableau, Looker, PowerBI)
- Deep diagnostic mindset and problem-solving skills for complex backend workflows
- Preferred: HubSpot Marketing Software / Operations Hub Administrator Certification and/or Salesforce Certified Administrator
