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Carwow is one of Europe's largest online car marketplaces, combining technology, media, and automotive expertise to transform how people buy, sell, advertise, and lease vehicles. The company grew over 50% last year with nearly £3bn in cars bought on site and £1.8bn listed for sale. Following the 2024 acquisition of Autovia (AutoExpress and Evo magazines), Carwow now operates one of the world's largest YouTube channels with nearly 10m subscribers and 1.1 billion annual views, plus 1.2 million print magazine copies sold annually.
You will own end-to-end design for major problem spaces in the marketplace—buying, selling, or dealer-facing products—from discovery and framing through launch and iteration. This is a senior individual-contributor role with real influence, partnering directly with product and engineering leadership while mentoring other designers and setting standards for design craft and pace across the team.
Key responsibilities include: owning complex, high-impact problem spaces; prototyping at pace using AI design tools (Claude Design or equivalent) to get testable experiences in front of users and stakeholders early; working shoulder-to-shoulder with engineers using AI-assisted workflows; setting direction by identifying opportunities and making evidence-based cases; raising the craft bar through critique and mentorship; championing AI-native ways of working; and grounding decisions in user research, data, and rapid experimentation.
You bring 7+ years of product design experience with a track record of leading complex work in consumer or marketplace products. Critical to this role is high-degree AI fluency with hands-on, demonstrable experience using Claude Design (or equivalent) as a core workflow component. You excel at end-to-end craft, moving from fuzzy problem statements to polished, production-ready design. You're comfortable with ambiguity and pace, making good decisions with incomplete information and iterating quickly. You communicate exceptionally well, aligning senior stakeholders and holding your ground constructively.
Strongly preferred: experience with Claude Code or equivalent AI coding agents; marketplace, e-commerce, or two-sided platform experience; and familiarity with experimentation-driven product development (A/B testing, funnel analysis).
Success in your first six months means taking ownership of a significant problem space, shipping work that measurably moves a core metric, and becoming someone other designers seek out for both craft quality and AI-native working pace and ambition.