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Akuity, a Sunnyvale-based Series A company founded by the creators of Argo and Kargo (widely adopted Kubernetes ecosystem projects), is seeking a Head of Product Marketing to build and lead the product marketing function from the ground up. This is a foundational hire reporting to the VP of Marketing, partnering directly with the CEO and product leadership on positioning and launch strategy.
The role owns Akuity's top-level messaging and positioning across the product portfolio, ensuring consistent and differentiated narrative across all customer touchpoints. You will set strategy for major product launches, including go-to-market timing, narrative arc, and cross-functional coordination with Product, Sales, and Community/Dev Relations teams. You'll build and scale core content and enablement infrastructure including messaging frameworks, competitive battlecards, sales playbooks, presentations, case studies, and proof points.
Key responsibilities include partnering with the CEO and product leadership to shape how the company tells its story to press, analysts, investors, and the market; establishing and running a competitive intelligence practice to track category shifts; defining customer proof systems and building infrastructure to capture and deploy proof points; representing product marketing in company-wide strategic planning; hiring and developing a small product marketing team as the function scales; and establishing metrics demonstrating product marketing's impact on pipeline, win rates, and sales velocity.
Akuity's products, users, and buyers are deeply technical. This role requires genuine curiosity about underlying technology (GitOps, Kubernetes, progressive delivery) and credibility to engage directly with engineers, platform teams, and technical buyers. You'll need 7+ years of product marketing experience, including 2+ years at Series A/B stage technical companies, with a track record of building product marketing functions or major GTM motions from scratch. Experience with developer tools, open-source-adjacent companies, or Kubernetes ecosystem is preferred.
