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ICEYE, the world leader in sovereign intelligence from space, is seeking a Head of Marketing & Communications to lead the company's marketing and communications function across the United Arab Emirates. This is a senior, hands-on leadership role reporting to the CEO of ICEYE Middle East with a dotted line to the global Chief Marketing Officer.
You will own and lead the marketing and communications strategy for ICEYE UAE, aligning campaigns, brand positioning, and stakeholder engagement with national defense, security, and government priorities. You will build and lead the local marketing and communications function, managing agency and freelance partners today and mentoring team members as the function grows.
Key responsibilities include designing and executing high-impact campaigns across PR, events, digital, social media, and thought leadership content that position ICEYE as the sovereign ISR partner of choice for UAE defense and government decision-makers. You will localize global messaging for the UAE market, overseeing media relations, press office operations, executive communications, and local social media presence.
You will lead the planning and execution of strategic events and trade shows (IDEX, Dubai Airshow, World Defense Show), design a comprehensive communications strategy and thought leadership positioning for ICEYE executives in the UAE, and develop localized sales enablement materials tailored to UAE defense and government audiences. You will build and execute trade and channel co-marketing initiatives with local partners and integrators, own the regional marketing budget and KPI reporting, and coordinate cross-functionally with global marketing, regional sales, and external Public Affairs/Government Relations agencies.
The ideal candidate brings 10+ years of marketing and/or communications experience in a B2G environment, including senior or leadership experience with campaigns in defense, government, or the public sector—ideally in the UAE or wider GCC. You must have strong written and verbal communication skills with fluency in business English; Arabic fluency is strongly preferred. Demonstrated experience building or leading a marketing/communications function, including managing budgets, agencies, and direct reports, is essential. You should have a track record of proactive, self-driven execution with measurable impact, strong conceptual skills, and comfort operating at both strategic and hands-on levels. Experience in trade and channel co-marketing with the ability to build credibility with senior defense and government audiences is required.
Nice-to-have qualifications include experience in marketing or PR engagement with UAE/GCC defense entities, existing networks among UAE/GCC defense, aerospace, and policy media, experience working alongside Public Affairs or Government Relations agencies in the Gulf region, knowledge of New Space, Earth observation, or synthetic aperture radar (SAR), and familiarity with UAE space-sector institutions.
