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Parabola is a workflow automation platform that helps teams organize, transform, and automate data from multiple sources—PDFs, emails, spreadsheets, and more—without requiring engineering support. Used by fast-growing companies like Brooklinen, On Running, and Flexport, Parabola enables teams to automate previously manual work at scale. The company is backed by OpenView Partners, Matrix Partners, and Thrive Capital.
You will serve as Head of Marketing, reporting directly to the CEO, owning the entire marketing function for the company. This is a strategic and operational role requiring both big-picture thinking and hands-on execution in a lean, fast-moving environment.
Key responsibilities:
- Partner with leadership to set marketing strategy, balancing long-term initiatives with quick wins
- Own the marketing budget; make disciplined tradeoff decisions across channels and vendors, and communicate ROI in executive-friendly terms
- Build and lead a small, high-performing core marketing team; identify where contractors and vendors add capacity; manage external relationships for quality and output
- Own messaging, positioning, and go-to-market strategy for Prowork (the company's flagship product launch), articulating value clearly as the product evolves
- Drive brand awareness and generate high-quality sales pipeline in close partnership with sales and business development teams
- Operate the marketing tech stack confidently; ensure data, attribution, and workflows support both platforms without a dedicated ops hire
- Elevate brand identity through cohesive storytelling and consistent cross-channel presence
- Translate marketing execution and performance into clear narratives for executives and board members
Requirements:
- 12+ years of B2B SaaS marketing experience, including leadership roles in high-growth companies, with a track record of driving measurable business outcomes
- Proven success balancing strategic thinking with hands-on execution in lean, fast-moving organizations
- Strong point of view across product marketing, demand generation, brand, and pipeline development
- Hands-on proficiency with HubSpot and Salesforce; demonstrated curiosity for AI-powered GTM technologies
- Strong understanding of marketing measurement, attribution, forecasting, budgeting, and ROI analysis
- Experience building high-performing teams and effectively leveraging agencies and contractors to extend capacity
- Proven ability to partner closely with Sales, Product, and Executive Leadership to drive company growth
