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LemFi is a Series B fintech company building a financial platform for the Global South, helping immigrants stay connected to home and build wealth. The company processes over $1B in monthly transactions across 30+ countries and serves millions of users globally.
As Head of Growth, Nigeria, you will be the primary commercial leader accountable for LemFi's largest growth corridor end-to-end. Nigeria is the company's primary growth driver, with millions of users in the UK, US, and EU sending money home. You will own growth strategy, revenue, pricing, product positioning, and cross-functional execution across three distinct regional corridors (UK, US, and EU).
Key responsibilities include:
- Define and execute growth strategy for UK, US, and EU corridors, each with distinct maturity levels: defend market-leading remittance position in the UK; lead the shift to a multi-product financial platform; and accelerate customer acquisition and scale remittance corridors in the EU and US.
- Own the Nigeria revenue line end-to-end: take rates, pricing decisions, partnership structures, routing optimization, and revenue targets across all product lines.
- Identify how to bundle, package, and position the full suite of financial products in mature markets to drive customer lifetime value and cross-product adoption.
- Build, recruit, and lead a team across multiple markets and functions (growth, partnerships, operations), setting direction, developing talent, and maintaining high standards from day one.
- Act as connective tissue between Nigeria growth and the rest of LemFi: align with treasury, product, data, finance, and cross-functional GMs to remove blockers and secure reliable infrastructure.
- Translate field intelligence into strategy by spending time with real users, challenging team assumptions, and bringing ground-level insight into the planning cycle.
- Leverage AI tools to sharpen analysis, stress-test market growth assumptions, and execute market reviews with speed and rigor.
REQUIREMENTS:
- 10+ years of experience in Fintech, Neobanking, or Financial Services (or 6–7 years of deep, relevant experience in cross-border payments, remittance, or multi-product consumer fintech)
- Proven track record owning a P&L or revenue line in a fintech business; understanding of remittance and financial services economics
- Experience leading a function or market spanning multiple geographies or corridors at different stages of maturity
- Background managing marketing or growth budgets in the range of $1–3M per month, with direct accountability for results
- Comfortable working across the full commercial stack: growth and acquisition, pricing and revenue, partnership development, product positioning, and customer retention
- Demonstrated ability to lead diverse, distributed teams and develop highly autonomous people
- Demonstrated ability to align cross-functional teams (Treasury, Product, Data, Finance, Operations) behind commercial targets without formal authority
NICE TO HAVE:
- Experience growing a multi-product financial app beyond its original category (e.g., moving a payments or remittance product into savings, credit, or banking)
- Familiarity with the Nigerian diaspora market in the UK, US, or EU from lived experience or direct work with that customer segment
- Exposure to early-stage market building in the US or continental Europe alongside a mature home market
