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Laserhub is a digital procurement platform transforming the traditional metal industry since 2017. We're seeking a Head of Growth to lead our Marketing Team and Sales Development function, building a scalable growth strategy that drives measurable business impact.
In this role, you will own the complete growth function, unifying Performance Marketing, Product Marketing, CRM, and lead qualification into a cohesive strategy. You'll lead an experienced team, execute multi-channel acquisition strategies (paid, organic, CRM), and optimize the full funnel from lead generation through first-deal closing and handover to Account Management.
Key responsibilities include:
- Leading, coaching, and scaling the Marketing and Sales Development team to drive high performance
- Executing multi-channel strategies to boost lead generation, pipeline contribution, conversion rates, CAC, and ROAS
- Optimizing lead qualification, first-deal closing, and cross-functional handovers with Sales, Product, and Customer Success
- Refining Laserhub's value proposition for target audiences
- Leveraging AI and automation to streamline processes and improve customer retention
- Developing and implementing go-to-market strategies
- Working with a data-driven approach to improve acquisition, pipeline quality, and marketing's contribution to revenue
Within your first month, you'll understand the current marketing setup and build relationships with key stakeholders. By month three, you'll define shared priorities, goals, and KPIs across all marketing functions. By month six, you'll demonstrate measurable improvements in acquisition and pipeline quality. By month twelve, you'll have built a scalable, predictable marketing engine supporting long-term growth.
You'll work in an international, English-speaking environment with flexibility to work remotely or from Stuttgart. The role offers real strategic influence, the opportunity to shape processes and priorities, and cross-functional collaboration across Sales, Product, and Customer Success.
REQUIREMENTS:
- 7+ years of experience in Growth or Marketing with leadership responsibility
- Strong B2B marketing experience, ideally in a platform, tech, or fast-growing environment
- Proven expertise in Performance Marketing, Product Marketing, customer acquisition, and CRM (e.g., HubSpot)
- Experience with lead qualification, Sales Development processes, and converting qualified leads into first deals
- Experience developing and implementing go-to-market strategies
- Clear, structured, data-driven working style with strong understanding of funnels, conversion, and commercial KPIs
- Strategic thinking combined with hands-on willingness to execute and move things forward
- Genuine interest in how AI can improve marketing performance, workflows, and team productivity
- Fluent in German and English