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Head of Demand Engine

Notion - San Francisco, CA, United States - Hybrid - posted 2026-07-28

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Notion is seeking a Head of Demand Engine to build and scale the demand generation function across the organization. This is a senior leadership role with AMER and global scope, responsible for transforming product stories, customer proof, and market opportunities into qualified pipeline at scale. You will lead demand programs across campaigns, digital, paid strategy, webinars, email, web, and emerging channels. Key responsibilities include owning demand strategy and calendar across priority audiences and segments; building a high-velocity testing practice with sharp creative and execution; serving as the global point person for paid digital demand strategy; leading digital demand across webinars, email, web, and nurture programs; partnering with Marketing Ops and RevOps on attribution, forecasting, and ROI methodology; coordinating with Product Marketing and Field Marketing on integrated execution; and developing account-based and partner marketing capabilities. You'll lead a growing team spanning demand programs and digital demand, with opportunity to expand into adjacent areas. This is both a build and run role—you'll modernize demand generation at a company defining how teams work with AI. The role requires strong judgment on audience, offer, and creative strategy; deep experience across digital demand channels; a testing mindset with operating discipline; comfort translating data and attribution into action; executive presence with Sales and leadership; and experience leading teams in fast-moving environments. The role is based in either San Francisco or New York City, with in-office anchor days on Mondays, Tuesdays, and Thursdays. This is one of the most visible, highest-impact seats in Notion's marketing organization, with direct influence on how the company measures marketing ROI globally and works with Sales, RevOps, and regional teams.

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