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Revolut is a global fintech company on a mission to give people more from their money. With 75+ million customers and 13,000+ employees worldwide, the company offers a powerhouse of products including spending, saving, investing, exchanging, and travel services.
As Head of CRM, you will lead Revolut's owned marketing channels—in-app messaging, email, and website—overseeing the platform layer that powers all customer communications. This is a strategic role that combines marketing expertise with technical acumen.
Key responsibilities include:
- Owning the technical platform and architecture behind customer communications, ensuring it scales reliably across millions of users
- Overseeing intelligent message routing systems that deliver the right message to the right customer at the right time, with built-in safeguards against over-messaging
- Establishing guardrails (templates, rules, quality checks) to maintain communication quality as more teams publish content
- Collaborating closely with Product, Engineering, and Marketing teams to translate business needs into platform capabilities
- Reporting on revenue outcomes and commercial impact from in-app marketing channels
- Implementing LLM-based routing and decisioning models with appropriate governance and quality controls
You'll need experience in product marketing, lifecycle/CRM, or marketing operations at a hyper-growth global tech company. Essential expertise includes customer lifecycle management, segmentation, message orchestration, channel management, and send governance. You should be comfortable owning technical architecture in close collaboration with engineers, with familiarity in CMS platforms, templating, and self-serve publishing workflows. A commercially-driven mindset with proven P&L impact is critical, along with strong stakeholder management and the ability to turn operational complexity into scalable systems.
