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Salary: USD 136,000 - 185,000 / annual
Wiz, a fastest-growing cloud and AI security company now powered by Google, is seeking a GTM Enablement Program Manager to build and lead the infrastructure powering go-to-market content for an enterprise AI chatbot platform. This role bridges sales enablement, AI operations, and content strategy to transform static enablement materials into dynamic, AI-driven resources.
Key Responsibilities:
- Develop strategy and infrastructure to power GTM content through an enterprise AI chatbot, enabling dynamic, on-demand enablement for sales teams.
- Design and deploy customized AI "skills" that leverage internal content repositories to surface hyper-relevant, just-in-time enablement materials and deal-specific insights for Account Executives.
- Architect prompt frameworks and AI workflows that automatically generate customer-facing assets, meeting prep materials, and competitive talk tracks based on real-time deal context.
- Build and maintain agentic workflows that proactively flag outdated materials, automate feedback loops, and ensure all source data remains governed, accurate, and fresh for AI ingestion.
- Develop a robust GTM content framework optimizing taxonomy, tagging, and metadata specifically for AI searchability and Retrieval-Augmented Generation (RAG).
- Partner with cross-functional leaders to identify content gaps and align AI-driven deliverables to business priorities, including new product introductions and strategic campaigns.
- Build and manage the GTM content calendar to align with sales cycles and product marketing campaigns while leading end-to-end content programs.
- Optimize discoverability and usability of content within AI search experiences and the broader enablement tech stack.
- Collaborate with data and analytics teams to measure effectiveness of AI skills and generated assets, and refine prompt architecture based on field feedback.
- Provide regular enablement communications highlighting new AI capabilities and high-value content.
- Ensure all content meets brand, messaging, and compliance standards before integration into the AI ecosystem.
Requirements:
- 5+ years of experience in technical enablement, GTM operations, RevOps, or AI content management in a B2B SaaS environment.
- Experience building, configuring, or managing enterprise AI chatbots, agentic workflows, or AI-driven knowledge platforms.
- Experience with prompt engineering and LLM behavior.
- Experience with workflow automation tools (e.g., Zapier, Make) and connecting disparate systems via APIs to build content feedback loops.
- Experience managing cross-functional programs, juggling multiple priorities simultaneously, and delivering against tight deadlines.
Preferred Qualifications:
- Experience in a cybersecurity environment.
- Deep understanding of GTM motions, sales enablement best practices, and content lifecycle management.
- Familiarity with modern sales enablement platforms and CMS architecture.
- Ability to use analytics to measure tool adoption, improve program outcomes, and prove ROI on AI initiatives.
- Strong ability to navigate ambiguity, experiment with bleeding-edge technology, and rapidly shift priorities.
