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Sharp Performance is a Series A healthtech startup backed by Andreessen Horowitz, on a mission to extend the service-life and health span of frontline professionals—law enforcement, firefighters, EMS, and military personnel. The company connects these professionals with 1:1 performance coaches through a mobile platform, using cognitive performance methods from U.S. Special Operations.
You'll join as Growth & Lifecycle Marketer to build the marketing engine from the ground up. This is not a role managing an existing playbook; you'll help create it. You'll own experimentation across acquisition channels, design and execute campaigns, test messaging, build lifecycle engagement programs, and use data to identify what works.
Key responsibilities include:
- Experimenting with and optimizing acquisition channels to reach law enforcement, firefighter, EMS, and military audiences
- Building and launching campaigns that convert interest into action
- Creating lifecycle marketing programs to keep prospects and customers engaged
- Testing messaging and positioning to refine go-to-market strategy
- Analyzing performance data to inform strategy and iterate quickly
- Contributing to the broader marketing strategy as the company scales
This is an early-stage opportunity with outsized impact potential. You'll have autonomy to shape marketing strategy and grow with a fast-moving company that's signing new agency partnerships monthly. The role suits someone analytical, curious, and comfortable building in ambiguity.
