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Better.com is rebuilding home finance as an AI-native platform, having funded over $110B in loans and raised $1.2B+. Better Wholesale is launching a differentiated HELOC product for mortgage brokers, combining a broad credit box, compelling broker economics, and a modern experience.
As a Founding Wholesale Account Executive, you will be one of the primary faces of Better Wholesale to the earliest broker partners. You will step into meaningful pre-existing demand—brokerages representing $10B+ in annual mortgage production have already committed to accessing the product—rather than starting with a cold territory.
Your responsibilities include onboarding and activating high-potential mortgage brokerages, building trusted relationships with brokerage owners, loan originators, processors, and key stakeholders. You will train broker partners on Better Wholesale technology, product guidelines, pricing, eligibility, and submission requirements. You will help brokers identify HELOC opportunities within their existing client databases and translate product interest into consistent submissions and funded volume.
You will serve as the primary relationship owner and advocate for assigned broker accounts throughout the loan lifecycle, providing responsive scenario guidance and coordinating with operations, underwriting, product, and leadership to solve issues. You will own account-level production goals, pipeline visibility, pull-through, activation, and funded-volume forecasting. You will track broker activity and relationship health through company CRM systems and gather structured feedback to drive continuous product and operational improvements.
Initially, the role emphasizes broker activation, education, account growth, and execution over cold prospecting. Over time, as Better Wholesale expands into non-QM and other lending products, the position will evolve into broader business development and channel-building responsibilities. For the right person, this role offers meaningful opportunity for future wholesale leadership consideration.
You will represent Better Wholesale in broker meetings, webinars, trainings, industry events, and market-facing opportunities. You will help create onboarding materials, training programs, service standards, playbooks, and account-management processes that support future growth.
Success in year one means converting pre-launch interest into activated, engaged, producing broker partners; building a meaningful and growing funded pipeline; becoming a trusted, highly responsive resource; delivering smooth onboarding and training; maintaining strong submission quality and partner satisfaction; turning broker feedback into actionable improvements; and helping establish a repeatable playbook for scaling.
