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Tacto is a category leader in procurement intelligence for DACH manufacturing, powered by AI. The company is expanding into Benelux (Netherlands and Belgium), markets with dense concentrations of high-tech and industrial manufacturers where the procurement category remains wide open.
As Founding Account Executive for Benelux, you will own the region end-to-end, building it from the ground up. You'll research the market, identify what resonates with Dutch and Belgian manufacturers, and win the first customers and reference logos that establish Tacto's foundation in the region. Your work will become the blueprint for how Tacto scales Benelux and informs international expansion strategy.
You'll run the complete sales cycle—discovery, demos, ROI analysis on real ERP data, business case development, and closing—while working hands-on with the expansion team to develop the outbound playbook for your market. You'll define messaging, sequences, segments, and channels; coordinate marketing activities to generate pipeline; and feed structured insights back to Product, Marketing, and Leadership.
You'll be based in Munich and travel into the Benelux market. You're not starting alone: a stellar expansion team provides strategic partnership, and proven sales assets and tested approaches from DACH serve as your foundation.
Ideal candidates have several years of full-cycle closing experience in B2B SaaS, preferably with complex or technical products and multi-stakeholder buying processes. You have an entrepreneurial mindset, are hands-on and self-driven, and can grasp complex products to sell value over features. You're fluent in business-level English; Dutch is a strong plus, French an advantage. You're based in Munich or willing to relocate, as this is an on-site role requiring regular travel into the market.
Tacto is backed by >€50m from Sequoia, Index, and leading European tech entrepreneurs. The 100+ person team is based in Munich with high expectations, fast growth, and a collaborative culture where ambition, performance, and agency drive advancement. You'll have competitive salary, meaningful equity, and the opportunity to grow at the forefront of AI while building real ownership and impact.
