SlipstreamJobs tracks this role from the company's public career site. Apply directly on the employer's site.
Anysphere, maker of Cursor (an AI-native code editor), is seeking a Field Marketing Manager to lead go-to-market strategy and execution for Healthcare and State, Local & Education (SLED) verticals. You will own the full GTM motion for these sectors, responsible for pipeline architecture, account planning, and expansion strategies targeting the company's largest named accounts in these verticals.
You will serve as the primary growth engine and strategic marketing partner to Healthcare and SLED sales teams. Your responsibilities include building and executing data-driven marketing plans, designing land-and-expand programs for priority accounts, translating Cursor's AI mission into healthcare and public-sector language that resonates with CIOs, CMIOs, and technology leaders, and orchestrating cross-functional teams (Sales, Product Marketing, Enterprise Field, Solutions, Customer Success) around shared pipeline goals.
Key responsibilities:
- Own vertical pipeline targets and design programs that help priority accounts land, expand, and adopt more of the platform
- Build memorable in-person, virtual, and next-gen customer experiences and the operational workflows to execute them
- Develop healthcare and SLED-specific narratives that address the problems these buyers face (clinical, payer, provider, state/education IT perspectives)
- Act as strategic marketing partner to vertical sales: lead planning calls, provide account-level insights, analyze pipeline trends, and ensure alignment on priority accounts
- Orchestrate end-to-end program execution from ideation through follow-up, managing vendor relationships and onsite logistics
- Track spend against pipeline generated and iterate based on data; manage vertical budget toward high-impact investments
- Travel (~30%) to host industry programs, support sales, and engage customers in-market
- Serve as eyes and ears for Healthcare and SLED, feeding real-time feedback to corporate and product marketing on messaging resonance and competitive shifts
You will work in a flat, talent-dense organization that values truth-seeking, passion, creativity, and shipping results. This is a remote role with required travel for industry programs and customer engagements.
Requirements:
- 5–7+ years of healthcare marketing and GTM experience (provider, payer, health systems, health tech, or adjacent sectors)
- Proven ability to sell into healthcare buying centers and partner credibly with sales on complex, regulated accounts
- Revenue mindset: focus on pipeline and closed-won outcomes, not just lead generation
- Self-starter who can build programs from scratch and optimize with data
- Exceptional communication skills: sharp and persuasive in personal outreach and executive presentations
- Experience producing high-end, white-glove executive experiences and industry-flagship programs (e.g., HIMSS, CHIME, HLTH-class events)
- Ability to travel approximately 30% for in-market customer engagement and program support
About Anysphere
AI / Data / Infrastructure — maker of Cursor, an AI-native code editor for software developers.
