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Field Marketing Manager

Starburst - Boston, MA, United States - In-office - posted 2026-08-25

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Salary: USD 107,000 - 137,000 / annual

Starburst is seeking a Field Marketing Manager to drive pipeline generation and customer engagement through strategic field marketing programs and events in the Boston region. The role sits at the intersection of marketing and sales, executing customer and prospect programs targeted at executive decision-makers while supporting regional sales leadership and broader marketing objectives. Key responsibilities include planning and executing field marketing programs aligned with regional pipeline goals, managing in-person and virtual events, roundtables, sponsorships, and customer programs. You'll partner closely with regional sales teams to identify priorities and target accounts, collaborate with partner marketing, product marketing, and content teams on campaign execution, and own event logistics, budgets, timelines, and vendor coordination. The role requires tracking program performance, reporting results, recommending optimizations, and supporting sales enablement with event materials and talking points. The ideal candidate brings 3+ years of field marketing, demand generation, or B2B marketing experience with strong project management and event execution skills. You should have demonstrated success with pipeline-focused marketing programs and performance reporting, familiarity with Salesforce and marketing automation tools, and experience in B2B software, data, or infrastructure marketing. The role requires willingness to travel for field events and thrives in fast-paced, collaborative environments with a passion for creative, experiential event planning that delivers measurable impact.

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