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Postman is seeking a Field Marketing Manager to drive pipeline growth and in-market execution across the UK. This role sits within Revenue Marketing and focuses on bringing regional campaign strategy to life in one of Postman's most mature and competitive markets.
You will execute high-impact programs that engage developers, product teams, and enterprise buyers, with a strong emphasis on deal acceleration and executive engagement. You'll partner closely with the UK sales team to ensure marketing aligns with priority accounts and pipeline needs, playing a key role in how Postman shows up in-market across the region.
Key responsibilities include:
**UK Pipeline Contribution & In-Market Execution**: Execute regional marketing plans aligned to UK pipeline goals, focusing on driving pipeline creation, acceleration, and deal progression. Align programs to territory plans, key accounts, and pipeline gaps.
**Integrated Campaign Execution**: Execute multi-channel programs including in-person events and executive experiences, webinars and virtual programs, account-based marketing (1:few, 1:many), and always-on digital support. Support campaigns across the full funnel with strong focus on late-stage acceleration.
**Sales Partnership & Account Engagement**: Operate in a GTM pod model with tight partnership with UK account executives and ADR teams to prioritize target accounts, execute account engagement plans, and support active opportunities. Bring marketing into deals to improve win rates and velocity.
**Events & Field Programs**: Execute high-quality field programs including executive roundtables and VIP experiences, industry events and sponsorships, and targeted hosted experiences, with focus on depth of engagement and pipeline impact.
**Performance & Pipeline Accountability**: Track performance against pipeline and engagement KPIs, optimize execution based on results, and maintain visibility into UK marketing contribution to revenue.
You should have 5–8+ years in field marketing or demand generation in B2B SaaS, with experience executing campaigns in mature, enterprise-focused markets and a strong track record of sales partnership and account engagement. You think in terms of pipeline, accounts, and revenue; execute across integrated channels; are comfortable supporting late-stage deals and executive engagement; and are data-driven and performance-focused.
