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Handshake is a platform powering 25 million job seekers, 1 million+ employers, and 1,600 educational institutions. The company recently launched Handshake AI, a rapidly growing AI data business working with frontier AI labs and Fortune 500 partners, scaling from $0 to ~$1B run rate.
The Field and Event Marketing Manager is a hands-on role reporting to the Sr. Manager of Field Marketing. You will build and execute field marketing and events across two distinct business lines: the Careers business (enterprise employers and higher education institutions) and Handshake AI (researchers and leaders at frontier AI labs and enterprise AI teams).
Key responsibilities include owning end-to-end strategy and execution for marquee experiences—major conference presence, executive dinners, VIP and sporting events, workshops, and roundtables—all designed to build pipeline, deepen customer relationships, and accelerate deal cycles. You'll manage the complete project lifecycle for events (pre-, during-, and post-event), contribute to budgetary and resourcing decisions, and negotiate with vendors. You'll partner deeply with Sales leaders to identify where events can build enterprise pipeline and work closely with Demand Gen, Content, Product Marketing, and Marketing Ops teams to execute integrated programs.
You'll measure and report on field program ROI using attendee feedback, pipeline influence, deal acceleration, and engagement metrics. The role requires strong project management skills, attention to detail, and the ability to juggle multiple workstreams under deadline. You should actively use AI tools to streamline workflows, draft assets, and speed up repetitive tasks. Travel is required roughly monthly for events. The pace is fast and expectations are high; the ideal candidate is energized by ownership, detail-orientation, and creative problem-solving.
